REI:

No Reservations

Required

In the wake of Covid, more people are replacing traditional vacations with outdoor exploration. To inspire new explorers, ages 20-35, to get outdoors with REI, we’ll illustrate just how luxurious an outdoor getaway can be through its hotel-like amenities.

Contributions:

  • Caitlyn Coxon (Art Director)

  • Isabel Orozco (Copywriter)

3 Digital Banners

OOH Billboard